Forest Rescue: 'Saving trees is our way of life'

Khun Vasanai Pakapongpan, VP of Corporate Marketing and Communications, led an MQDC media group interview on the Forest Rescue campaign, run by The Forestias, at J. Walter Thompson Bangkok, FYI Center.

"The Forestias has developed a project under the 'Imagine Happiness' concept, which aims to create 30 rai of natural forests with residents living harmoniously in the ecosystem. It shows that we greatly value nature and the environment. It is the motive and challenge for creating Forest Rescue campaign," he said

"Within a month of running the campaign, the team has been notified of more than 50 trees that have been growing for a long time but now face being cut down. The owners also want to save their lives and have chosen The Forestias as these trees' permanent home. We expect the team to save hundreds of tree lives this year. We need to point out to people that trees are living beings. Saving trees is our way of life. The Forest Rescue campaign is committed to providing a voice and building social activities in the future."

Forest Rescue gives the public a chance to save urban trees. If you know of a tree at risk of being cut down, simply post a photo and the tree's location along with #ForestRescue. The Forest Rescue team of experts will then come with a truck and crane to relocate the tree to a safe new home. To follow the team's work and find out how to save your local tree, go to https://www.facebook.com/theforestias.